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March 14, 2025 - Articles, Enrollment, General, Higher Ed, Websites
A friend once described the college choice process as a drama in two acts. In Act 1, the student looks at hard facts such as: Do they have my major? Can I afford it? Do gr...
Read MoreMid Michigan College faced a common problem: their website did not represent their brand promise. While full of information, it wasn’t effectively guiding prospective students. It was hard to navig...
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